Talk Topic: Impact of Search and speech on VAS Revenues

Sumit Goswami, true to his style and leadership, has said that he would like to bring some original thoughts to the MoMo community and also share his learning about Applications, Services and Market He will draw from his experiences and share his views on following few points:

• Enhancing Customer experience – importance of speech strategy
• Moving from manual to automated systems, reducing dependability on resources
• Bridging the divide – giving the power of information — eg. farmer in a remote Indian village gets access to weather forecast and seed details or a doctor in a city can treat a patient in a village – life transforming Indian diversity no longer a deterrent – speech programmes in 18 Indian languages

DEMO: Search inside a Mobile

The fun is no longer in the chase. At least not when it comes to hunting for information on your mobile. And yet, as content becomes king on operation portals, getting information at the snap of your finger can well be a matter of getting the chase right. If mobile user audits are anything to go by, the number one problem for most consumers is the same – not knowing the functions available on their devices.

As consumers eye the details, operators are increasingly looking to enhance customer experience by ensuring usability is not an issue. So be it searching for contacts or songs on handsets, optimize customer calls or make mobile marketing more effective, the need of the consumer today is a solution that can help them find what they want the quick and easy way.

Speaker: Sumit Goswami, Head Marketing – India/ASEAN Nuance Communication Inc.

Speaker Profile: Sumit Goswami serves as Head – Marketing India for the Mobile and Consumer Services Division of Nuance Communications. Based in New Delhi, India he heads the marketing function for India and ASEAN region. Being the Product Evangelist of Nuance, he is responsible for mobile operator relationship across the territories and mobile handset OEM relationship in India and ASEAN region.

With 13 years of experience in Marketing, International Business Development, Sales, Product Management with Varied Industry Segment, he has the expertise in sales and sales management experience in the highly competitive GSM market in solution/strategic/consultative selling with leading mobile operators across GSM, CDMA and Fixed lines networks.

Sumit has held various positions in IT and telecommunications, including XIUS (erstwhile Boston Communication Group), Hyderabad, Hutchinson India, Tanla Solutions, Voltas India. Timken (I) Ltd. and Bharat Earth Movers Ltd. He is pursued Bachelors degree in Mechanical Engineering from National Institute of Technology, Tiruchirappalli.

When:

6:30 PM to 8:30 PM, 17- 08 - 2009

Venue: Craig Barret Auditorium, Sasken Communication Technologies Limited
139/25, Domlur Inner Ring Road

Driving Directions:

(Take the left into the lane in front of Hyundai Workshop - if coming from Koramangala Side - and then the first left, second right. Take the U Turn and then take the left into the lane in front of Hyundai Workshop if coming from Indiranagar Side - and then the first left, second right)

Parking:
Ample parking space is available in the grounds next to the Sasken building

Register here for the event http://www.eventbrite.com/event/405163856 (Event is free to attend but registration is necessary)